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Modern Shanghai 1930s Illustration 


For the outer packaging illustration design of a cosmetics brand, the theme of the illustration revolves around the modern women of 1930s Shanghai.

Shanghai in the 1930s was known as the "Paris of the East," a dazzling and cosmopolitan metropolis with its bustling nightlife and vibrant international scene. In this glamorous era, the city could simultaneously screen the latest Hollywood blockbusters fresh from American theaters, as well as offer access to newly published fashion magazines like Vogue and the fashion bible WWD.

Amid this world of luxury and decadence, stylish Shanghai women curled their hair into waves, dressed in lavish Western-style gowns or elegant qipaos, and adorned themselves with pearl necklaces and earrings.

为美妆品牌外包装设计插图,插画主题围绕1930年代的上海摩登女子。

1930年代的上海,有着“东方的巴黎”之称,灯红酒绿十里洋场。这座国际化的繁华都市,在当时,就能同步观看到美国上映的好莱坞大片,也能翻阅到最新刊时尚杂志「Vogue」和有着时尚圣经之称的报刊「WWD」。

在那个纸醉金迷的年代,时髦的上海女子们,烫一头卷发,身着华丽的洋装抑或是优雅的旗袍,佩戴珍珠项链与耳环。



Illustration: Jieru Chen 
Photography: JieruChen
Year: 2019